Chief Operating Officer
Jeff Vail is an extraordinary business leader with 20 years of experience in the technology field with expertise in business strategy, product management, and the full range of marketing disciplines. He has built great teams, skillfully operated in senior-most strategic roles and at the same time is known for his roll-the-sleeves-up relentless execution style.
Prior to WGroup, Jeff held a variety of senior positions where his leadership and strategic insight helped to positively transform the organizations’ direction. Most recently, Jeff served as Chief Commercial Officer of Quintiq, a supply chain and planning software company. He joined the company in January of 2013 when the company had an assessed value of $120M. Jeff repositioned the company, its messaging, its growth strategy, and ignited demand generation. After 18 months, with his active participation, the company sold for $340M to Dassault Systemes. In 2014, after the sale, Jeff took an expanded role to manage the integration, Global Sales, Marketing and Alliances. In 1Q15, in his first full quarter as sales leader, Quintiq software sales were up 117% over the prior year.
At Unify (formerly Siemens Enterprise Communications), Jeff joined as VP of North America Marketing. In his first year in the role after redefining the sales, marketing and channel models, North America grew for the first time since its’ spinoff 5-years prior. He was then promoted to SVP of Global Corporate Marketing and given the responsibly to build the plan to rebrand the company, a $50M, 500-person project. He was responsible for brand awareness, corporate communications, analyst relations, and customer experience.
As VP of Enterprise Marketing at SAP Americas, Jeff was responsible for all go-to-market initiatives to drive the $1B unit of large enterprise accounts. In his 5-years in the role, Jeff built a demand generation engine (marketing, inside sales and programs) that delivered $500M in new pipeline per year from a standing start.
As General Manager of Infrastructure Solutions at Unisys, Jeff was ultimately responsible for growing the $100M P&L of the Global Real-Time Infrastructure solutions business that he had helped to create. His responsibilities included product development, marketing, and global sales. On the development side, it entailed creating a portfolio of IT solutions complete with services, hardware, and support from product engineering, service productization, creating support and maintenance solutions, and pricing. On the sales side, it encompassed launching new products and enhancements, global marketing programs, sales enablement, pipeline/forecast management and deal support. He managed the business end-to-end, which included developing the overall strategy and business plan, managing a direct and virtual team within R&D, engineering, marketing and sales, as well as managing the P&L.
Jeff holds a bachelor’s degree in business administration from Stetson University.